Join the Legacy

The Prosserman JCC is a well known community gathering place. The centre has been working on a new updated building to accommodate a larger number of members and modernize the space to also target a younger demographic than what they have focused on so far. We were tasked to create a new exciting and vibrant campaign that would entice current members to continue and support this new plan for the centre as well capture new members in demographics that had never been targeted before. This campaign had to be cohesive and a marketing plan had to be developed to make sure we were hitting all the touching points with a strong and consistent message.